The Importance of Caring for Your Staff During Covid-19

I found myself compelled to write this post because I have seen how so many businesses have gone about things the wrong way when it comes to the current coronavirus pandemic. There are the businesses who panicked, jumped the gun and fired their staff before the government announced plans to help. There are those who acted selfishly, even when their own fortunes could have made such a difference to the...

How to Make Your Business Look More Professional

Contributed Collaborative post One of the best things about living in the modern world is that it’s never been easier to start your own business. Indeed, with just a few hours, you can be up and running! But of course, while it’s true that starting a business couldn’t be easier, that doesn’t mean that finding success will be easy. Far from it. One area that many new business owners fall...

Why I Gave up Blogging Full Time

I quite often see blog posts floating around social media promising to answer the question of how you can take your blog full time, and I wrote a post like this myself a couple of years ago, nine months into monetising my blog. However, as much as it was nice to be in charge of my own income, and to be able to pick and choose my hours of work...

3 Ways to Think outside of the Box for Your Business

•Sponsored post• Since registering as self-employed a few years ago, I have learnt a lot. Running a business, even if it is freelance writing and blogging, means that you need to create your brand and work hard to create success for it in everything you do. Thinking outside of the box for your business will keep your ideas fresh and ensure you are ahead of the game in your industry....

Taking Your Business to the Next Level

•Sponsored post• If you have your own business, it can feel daunting to consider making changes, but doing so can actually really boost your sales, so it may be a worthwhile move. My brother and sister in law run their own home-based Soy Wax Candle business and, although it is doing well, I have discussed with them the importance of building on their success. These are some of the ways...

5 Ways to Bring Your Business into the New Decade

•Sponsored post• With just a couple of months left of 2019, not only are we about to enter a new year, 2020 will also see us going into a new decade. It can be daunting, with everything going on in the world at the moment, to think about how your business can stay stable, but by focusing on a few key areas, you can ensure you are on track for...

Increasing Productivity with the Effici Planner

Working from home around a two year old, I sometimes struggle to motivate myself and actually get work done on time. I have so many creative ideas and it can be difficult to put them into action. I had been searching for awhile for something to help me be more organised when the lovely people behind Effici got in touch and offered to send across their productivity planner for me...

Dissecting the Perfect Email

A deeper look at creating winning email marketing content that won’t let you down. The Headline The headline is the first, and probably the most important section of any email. It is absolutely essential because it is the primary thing that readers will see. A headline has the power to make or break your campaign. You should always aim to create compact and appealing headlines, ideally between 5 to 15...